Reel Fruits, a fruit processing company leading the pack.
Affiong Williams is on track to becoming one of Nigeria’s young, high net worth individuals with her fruit processing company, Reel Fruits. Set up in 2014, the company packages, brands and processes locally grown fruits. Williams has grown from packaging the products in her home, to running a small factory that now supplies 80 stores in Nigeria.
Affiong is a leading example of Impact entrepreneurs building businesses that create jobs, increase access to opportunity, and enhance quality of life for their employees, customers, partners, and community.
Africa truly need more of such entrepreneurs that would help in creating the opportunities and enable millions of youths and women to be gainfully employed and sustain the current growth.







